InvestorQ : What has been the reason for this rapid rally in the stock price of Just Dial in the last few months. Why was it on upper circuit on 08 March?
Anamika Sodhani made post

What has been the reason for this rapid rally in the stock price of Just Dial in the last few months. Why was it on upper circuit on 08 March?

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Angel dcosta answered.
1 month ago
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As Just Dial gets closer to the four-figure mark, it is interesting to look back at the stock’s journey over the last few months. Just Dial has undoubtedly been one of the star performers in the last few months and the trend only got underlined on Friday and Monday. On Monday, the stock actually got locked in 10% upper circuit at Rs.964 as there was a surge demand and towards the end of the day there were only buyers in the counter.

Just Dial is India’s leading local search engine, which despite fears of competition from the likes of Google, has done quite well. It has recently entered into an advertising agreement for IPL matches to be played in April this year. In the last one month, Just Dial rallied more than 50% on this Star India deal expectation. The big trigger came after Just Dial signed an advertisement pact with Star India as co-presenting sponsor for the IPL, Season-14.

There is another story that is doing the rounds on the stock and that pertains to the interest shown by the Tata group in Just Dial. It has been reported that the Tata group has been in talks with Just Dial to leverage on their online search platform to launch an India-specific ecommerce search engine. It could more an attempt to revive the concept of Tata Yellow Pages which the Tatas had pioneered in the mid-1980s as a physical equivalent.

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