When is the Tata digital platform being launched?

Tata Group will launch its super-app “Neu” on 07th April. The app will be the response of the Tata group to the challenges posed by Amazon and Jio Platforms in the consumer digital commerce space. To begin with, the Tata Neu will be open only to Tata Group employees and it will be a single point platform which brings all the Tata group services including airlines, hotels, medicines and groceries in one place and under a single platform.

Some of the popular digital properties of the Tata group like the Big Basket grocery offering or the 1MG medicine delivery offering will be part of the platform. One can also use this platform to access Croma to buy electronics, AirAsia to book a flight, reserve hotel rooms at the Taj, order beauty products on Cliq and even renew and subscribe for satellite TV on Tata Play online.

In addition, most of the financial products like personal loans, short term credit and insurance will also be part of the offering.